Meet Sarah

It all started with a curious young girl who asked ‘why’ more times than anyone thought necessary, couldn’t understand that everyone didn’t have the same chances in life, and questioned tried and tested ways of doing things because there had to be a quicker, fairer and easier way.

The Blurb

Sarah Newton has made it her life’s work to understand people. She has worked for over 30 years creating and implementing strategies that change people’s behaviour. From her early work in marketing to her investigative work as a police officer and later her work with behavioural change programmes in schools, she has always been interested in why people behave the way they do.

This experience has led her to believe that most strategies, wherever applied, must take into account a combination of factors to be effective, sustainable and impactful. She currently consults with organizations and charities to create and implement behavioural change models that take an innovative and investigative approach to sustained systemic change.

Sarah has spent over 10 years in the police, over 15 years consulting with companies on future trends, 10 years studying and implementing generational theory, 30 years creating behavioural change and participatory models and her whole life asking questions.

A Bit Of A Star

Trained in reality therapy and coaching methodologies, Sarah combines this with her thirst for facts, evidence, and the real truth. Her solutions are always visionary, practical and pragmatic.

Her work has been featured in most major newspapers and she has written for The Guardian, The Independent, The Huffington Post and the Daily Mail. She has also appeared on countless radio and TV shows and written several books. To date though, her most scary experience was appearing on the Loose Women couch!

Her innovative thinking and generational experience have been sought by companies such as the BBC, ITV and marketing agencies in future trend planning.

But Always Down To Earth

In her own words, Sarah would say that she is curious, challenging and creative, very happy in the world of whys, why nots and what ifs.

Driven by the fundamental belief that all humans want to and can do better,Sarah believes that when you ask the right question at the right time to the right people you can transform any community and the people within it for the better.

Sarah would say her work disrupts outdated thinking, creates innovative actions, and finds Modern and Thoughtful Solutions to human-based problems.

And Forever A Dreamer

As a child people thought this was endearing, as a teenager endearing turned to difficult and as an adult, she was either a leader or challenging depending on which side of the fence you sat on. Some say she caused trouble everywhere she went, others said she made the system more efficient, gave workers more rights, and moved companies forward with innovation.

Wherever she worked, be it Walt Disney World or The Metropolitan Police, yes she has done both, she left a mark.

But the world has no place for a curious challenging young lady who didn’t just break the rules but made new ones. Our intrepid heroine soon realised the restraints of modern-day life and all its trappings were not for her. If she was to face this world she must face it alone.

So alone she went, out she stepped into the unknown. She shouted what she believed from every rooftop, some listened, some didn’t, but none of it mattered because she was speaking the truth, her truth.

That truth, the fundamental belief that all humans want to and can do better. Our heroine set out on a quest. What was the quest you may ask? Well it was simple really, to ask the questions others dare not, to shine light on places others refuse to see and challenge that which is old and outdated. The purpose of the quests not to destroy world order but to make it more effective, sustainable and impactful.

Will she succeed? Keep watching to find out.